The campaign centers around question-and-answers, demystifying the every-day concerns of financial consumers. The result was a fun and quirky series of tv spots, social films, and a long-form digital film.

Shot in the height of the pandemic testing the ability to shoot and produce inside of delicate restrictions and public safety measures.

“Blockchain AMA”
Spot 1: Tri-Product
Spot 2: Dojo
Spot 3: Hot Sauce

Director: Bradley Hasse

Client: Figure

Chief Marketing Officer: Brad Simmons
Director of Integrated Marketing: Kat Wallace
Director of Integrated Marketing: Harry Yu
Head of Design: Ricky Navarro

Agency: Undnyable
CCO: Justin Hooper
Creative Director: Mark Maziarz
Agency EP: Melissa Hooper

Production Company: Flying Cactus
EP: Bradley Hasse
Bidding Producer: Colleen Miller-Moran
Line Producer: Jamie Towns
Coordinator: Laura Semin
Cinematographer: Robert Muratore
Puppet creation: Viva la Puppet, Michelle Zamora & Matias Farias
Puppeteers & Additional Puppet Accessories: Jesse Velez, Adam Dougherty
Casting: Stuart Stone @ Stuart Stone Casting
1st AC: Scott Daharb
DIT: Nathan Berry Chaney
1st AD: Tom Farnsworth
2nd AD: Brian Bell
Stage: LSI (Colorado)
Gaffer: Kenny Seagren
Best Boy Electric: Damond Buckless
Key Grip: Dane Peterson
Best Boy Grip: Dalton Groves
Art Director: Savannah Johnson
Prop Master: Matt Cervantes
Art Assist: Zachary Lewis
Stylist: Heather Wicken
Stylist Assist: Jessica Jones
HMU: Dee Sandella
HMU assist: Lauren Rennells
VTR: Mike Jones
Sound: Jeff Knudsen
Boom: Connor Birch

Background plates:
Production: Umbrella Collective
Project Lead: Peter Bekassy
Producer: Peiman Lotfi
Production Manager: Lili Barakso

Editorial: Lucky Day, Portland
Producer: Edward Gouttierre
Editor: Kyle Stebbins

ACTORS
Blockchain Voice: Jason Bryden
Soaking Wet Guy: Tyler Laracca
Pool Lady: Kira Guay
Flannel Guy: Joshua Graverholt
Flannel Son: Jude Thomas Lamb
Credit Card Guy: Jordan Doll
Lawyer: Rion Evans
Dojo Husband: Jason Coviello
Dojo Wife: Abella Bala
Hot Sauce Guy: Cameron Lee Price